Do you know how to find dream clients? The way to find them is to identify exactly who they are. Once you’ve done that, you must tailor your branding and marketing especially to them. After you’ve acquired them, you should adjust your service and process to their needs. Chris and… read more →
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Chris and Jason answer audience questions that have been chosen by our producer and they have not seen or heard yet. For this episode, the questions chosen relate to branding, logos, and websites. We love audience questions and want to know what yours is – it could be featured on… read more →
Chris and Jason are doing a mid-year checkup of their business. They start by talking about reporting and metrics – their favorite kind of reporting is how their marketing campaigns are performing at this point in the year, but financial and business volume reports are important too. The other area… read more →
Chris and Jason have been talking about being a business owner a lot lately and on this episode, they are delving into exactly what that means as opposed to having a job. As a business owner, especially when starting out, there are a lot of day to day tasks that have… read more →
Are you keeping up with basic technology standards as a business owner? Chris and Jason are talking about the three areas—transactional, marketing, and financial/accounting—where having and utilizing the latest tech is vital to your business. Technology is always changing; think about it, at least once a month when you log… read more →
What are you doing to be competitive in your industry? Chris and Jason are discussing the best practices for doing business in a competitive market. Among their recommendations are to always be marketing and growing, be proactive and creative, and of course, be focused on the bottom line. Chris points out that… read more →
We’re back to the topic in which our passion lies – marketing! Chris and Jason’s friend and business associate, Glenn Younes from Corner Unit Media is asking them five marketing questions and they don’t know what he is going to ask. He asks them if being busy is enough without… read more →
Chris’s interviewee is entrepreneur and marketing pro, Trey Lewellen. Trey’s company purchases products in China and sells them in the US, all with online marketing. He and his brother started their company three and a half years ago and have quickly grown to a team of 50 with 8000 square… read more →
Chris and Jason are talking about the keys to keeping your business stable, in tough times and when things are going well. They suggest marketing, keeping your finances tight, staying focused, and when needed, adjusting your staff and operations. Please comment if you think there are other important things that… read more →